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In the current economic climate, the task of record-keeping and accounting is becoming more intricate. To assist those facing this challenge, we are pleased to introduce Payout and Revenue tools designed specifically for this purpose.
Payout is a distinctive tool that automatically calculates traffic payouts. Suppose you run a campaign that pays a percentage for each conversion, and instead of manually computing each payment, Payout streamlines the process based on predefined criteria.
**Revenue** automates the accounting of conversion revenue. This means that whenever a conversion happens (like when a user clicks on an ad link), the system automatically tracks the revenue, considering factors such as the user's location or specific campaign goals.
Imagine “Advertiser #1” - "Example Company". Like any top-tier company, they've got their banking and payment details. But instead of fishing through stacks of paper, they've got everything tidied up in our system. It's like having a streamlined wallet that knows exactly what's inside!
AIO's automation is powered by two key features: PQL and the Tree-Based Structure. PQL acts like a quick search engine, pinpointing data accurately. The Tree-Based Structure organizes data neatly from top to bottom.
Together, they make managing payouts and revenues straightforward. Dive in to see how they work.
Imagine PQL as your personal search engine for a vast closet of clothing items, some worn often and others rarely. This language manages the automation's rules and conditions, allowing you to determine precisely when and how payout and revenue are assigned. PQL quickly helps you find what you need.
Using PQL can guarantee that revenue goes only to matching conversions like geo or advertiser. It's like finding the right pair of socks from a massive collection - accurate and fast!